Key Responsibilities:
• Strategy & Planning: Develop, implement, and manage a comprehensive social media strategy aligned with business goals.
• Content Creation & Curation: Create high-quality, engaging content for all platforms. This includes writing compelling copy, designing graphics and editing short-form video.
• Community Management: Manage and foster positive relationships and building brand loyalty.
• Campaign Management: Plan and execute paid social media advertising campaigns (e.g., Meta Ads Manager, Campaign Manager) to achieve specific objectives like lead generation, event promotion, or product launches.
• Analytics & Reporting: Monitor, track, and analyze key performance metrics (e.g., engagement, reach, conversions, ROI). Provide regular reports with insights and recommendations for optimization
•Trendspotting: Stay ahead of the latest social media trends, tools, and algorithm changes, and recommend new strategies to keep our brand relevant.
• Influencer Marketing: Identify and build relationships with relevant influencers and creators to amplify our brand message.
• Collaboration: Work closely with the marketing, sales, and customer service teams to ensure a consistent brand voice and integrated campaigns
Required Qualifications & Skills:
• Education: Bachelor’s degree in Marketing, Communications, or a related field.
• Experience: Minimum 2 years in social media management (brand or agency experience preferred).
• Strong knowledge of social media platforms, algorithms, and analytics tools.
• Experience with social media management tools (Hootsuite, Buffer, etc.).
• Knowledge of paid advertising on Facebook, Instagram, and LinkedIn.
• Excellent communication, creative thinking, and time management skills
Preferred Skills:
• Basic design skills (Canva, Photoshop) and video editing (CapCut, Premiere Pro).
• Understanding of influencer marketing and brand collaborations
Key Performance Indicators (KPIs):
• Follower growth across platforms.
• Engagement rate improvement.
• Successful execution of paid campaigns with positive ROI.
• Increased website traffic and conversions from social media
-Send your CV at:
[email protected]
9705311823, 9705411823
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